Kampen for klimaet på x-hund.dk….er gået i stå

For noget tid siden skrev jeg, at Linie Akvavit måske skulle droppe at sejle deres snaps verden rundt for at spare klimaet for store mængder CO2.

Og jeg skrev faktisk en mail til dem, hvor jeg bla.  foreslog, at de bare rystede snapsen lidt for at simulere livet til havs eller at de forkortede sejlturen betragteligt. Jeg har efterfølgende modtaget svar fra Brand Manager for Linie Akvavit og selvom hun gør meget ud af, at de tilstræber så miljøvenlig produktion som muligt, så er der ikke noget der tyder på, at de vil bruge nogen af mine forslag. Pishans!!

Fedt nok iøvrigt, at være Brand Manager for Sprut. Det var da et job de godt kunne friste mig med.

I kan læse hele svaret her:

Dear Andreas,

Thank you for your e-mail. We appreciate your input and are always happy to receive feedback and suggestions to improvements on our products.

We acknowledge that the production methods of Linie Aquavit brings questions of environmental art to the table, and we constantly strive to produce products which are as CO2 friendly as possible.

When it comes to the production method of Linie Aquavit it is, as you are probably aware of, a more than 200 year old tradition. Arcus feels both a responsibility and a sense of pride in bringing this tradition forward. That being said, it does not mean that we do not feel just as much responsibility in taking care of the environment.

In addition to constant movement, there are other factors of the Linie journey which greatly affects the taste of the final product. Constant changing in both temperature and humidity combined with sea air and constant movement are the main factors of the journey affecting the product. Unfortunately these factors are difficult to achieve without the journey.

As mentioned we alway appreciate suggestions to improvement, and we will definitely take your input into consideration.

Once again thank you for contacting us, and I hope this answers at least some of your thoughts on Linie Aquavit and the reasons of its production methods.

Kind regards,

Karianne Skallebø

Brand Manager, Spirits

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About Andreas

Jeg ejer denne side!! Men du må gerne være med. Bare giv den gas!!